Article first published as Why an iPad mini would make sense for Apple on Technorati.
There was a rumor this week that aside from the second generation iPad, Apple may be releasing an iPad mini later this year. Now, before you go writing this off as just another crazy Apple rumor, let's consider why a mini would fit right into Apple's master plan.
Size does matter
Similar to how the Kindle added a larger (9.7 inch) reader (the Kindle DX) to their collection, Apple could just as well go the other way and introduce a smaller version of their now iconic iPad. As much as I love my 10-inch tablet, the device is a bit unwieldy to pull out on a crowded bus and a bit heavy to hold up while reading in bed. A lighter, more compact 7-inch iPad mini would address both scenarios.
Remember when there was just the iPod?
When Apple introduced the iPod, I remember how there were concerns about running with a device that contained moving parts. Within a few years, the iPod mini followed by the iPod nano were introduced and well received. Doesn't it just fit Apple's modus operandi to release a new product line to keep consumer interest at a high level?
How does a $199 iPad sound to you?
Surely, an iPad mini would come with a smaller price, so Apple would be in a great position to reach more consumers and sell even more devices to fans (including this writer) who would surely find a use for a second tablet in their household.
Perhaps, the timing isn't quite right with the iPad still basking in its trendsetting glory and a follow-up of the same size certainly in the pipeline. However, despite Mr. Job's distaste for the smaller size, I wouldn't bet against the possibility of seeing an iPad mini at some point in the future.
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